April is regarded as World Autism Month and to show their support, the Beatriz Ball company have adopted Autism Awareness as a corporate cause. The organisation has a personal connection to Beatriz Ball as her youngest grandchild, Bo, was diagnosed with Autism as a 3-year-old.
To support the cause, Beatriz Ball donates 100% of the profits from the sales of its Autism Awareness key chain and ornament to Autism Speaks. This is an organisation dedicated to advancing research into causes and better treatments for autism spectrum disorders.