Heinen Delfts Blauw has a lunched a brand-new tableware collection, Majolica.
An innovative assortment, Majolica captures the atmosphere of Mediterranean dining on a Dutch table. The collection represents a meeting between the centuries-old craftsmanship of southern European potters, who settled in Delft in the 16th century, and playful Old Dutch shapes, such as the iconic studded plate.
Delft blue and majolica are two ceramic traditions that are inextricably linked. This newest tableware collection by Heinen Delfts Blauw is inspired by centuries-old majolica traditions from the Mediterranean region and combines the best of two worlds: the relaxed ambiance of the Mediterranean and the craftsmanship of Delft pottery makers. Painted with broad, loose brushstrokes, airy in tone and warm in character, this tableware is designed for dining tables where people laugh, share, and savor the moment.
Majolica originated in Southern Europe, where potters were already creating playfully decorated earthenware on white tin glaze in the late Middle Ages. Through Spain and Italy, the technique made its way to the Netherlands in the 15th and 16th centuries. Skilled artisans from Italy settled in Delft and shared their knowledge with Dutch pottery makers. Glaze recipes and techniques—such as brushwork—were exchanged and further developed. This led to the creation of Delft majolica as a unique transitional style: painted in blue on white, using loose and swift brushstrokes. This style formed the artistic foundation for the development of the iconic Delft blue.
In this collection, the loose brushstrokes are applied entirely by hand onto the ceramic surface. Hand-painted tableware stands out for its subtle nuances, ensuring that each piece is slightly different. It was precisely this artisanal character that excited master painter Isa Lagendijk of Heinen Delfts Blauw when she received the commission for this collection. “I immediately immersed myself in the history of majolica, visiting museums and studying historical books,” Isa says about her design process. “To me, majolica symbolises the beginning of Dutch ceramic history. It is a painting technique full of craftsmanship and the art of simplicity.”
The Majolica collection by Heinen Delfts Blauw brings this forgotten predecessor back into the spotlight, but with a modern, fresh appearance. Whereas traditional Delft blue is known for its precision and symmetry, majolica leaves room for freedom. The decorations are loosely painted by hand and playfully wind across plates, bowls, and cups. Each piece gains a unique character; small imperfections give the tableware its charm. This sense of joy is enhanced by the shapes and textures that are tangibly present in the porcelain. In doing so, the collection brings a sunny lightness to the Dutch dining table.















