Porland has created an AI advert for its new HoReCa brand Pioli showcasing its products’ durability and aesthetics.
Designed exclusively for the HoReCa sector and offering a wide range of products to maximize chefs’ passion and creativity, Pioli has launched an inspiring commercial prepared with the creative power of artificial intelligence.
Pioli’s launch commercial prepared with artificial intelligence focuses on a luxury restaurant kitchen in the heart of Paris, where chefs race against time to achieve perfection. The exciting journey that continues from the first hours of the morning until the evening service is transformed into splendour with Pioli’s elegant plates that combine the rich porcelain tradition with modern lines.
Porland board member İmge Pamukçu says: “With our Pioli brand, which entered the HoReCa sector, where high durability plays an active role in competition as well as aesthetics, with the aim of becoming a leading force, we bring the porcelain tradition together with contemporary lines. We wanted to take Pioli’s innovative perspective one step further and bring it to the sector with the commercial we prepared using artificial intelligence technology, which is on the agenda of the whole world. This perspective is the strongest proof that the Pioli brand is a brave, young and dynamic brand that follows the world agenda. Pioli, which brings a breath of fresh air to the HoReCa sector with its young and dynamic spirit and combines aesthetics and functionality, takes a pioneering step in this direction by entrusting its commercial film to a superior technology such as artificial intelligence. We aim to bring a different perspective to the sector by further expanding this vision.”
Everything from the chefs’ facial expressions to the details in the kitchen are meticulously designed, and all the physical actions, from the boiling of the water to the lighting of the fire, are captured on screen with stunning accuracy. “Using artificial intelligence to create an aesthetic world with an innovative approach, the film reveals Pioli’s difference once again,” the brand says.
