Innovative brand Zieher are luring buyers to their Ambiente stand (Hall 6, Stand 80) with the promise of an exciting new launch.
As yet undisclosed, marketing manager Nikolan Borger tells us Zieher’s novelties will make an impact hinting at an addition to the acclaimed wine glass series VISION.
“Due to the challenging situation everybody is aware of we can´t present our usual amount of novelties, but that doesn´t mean that what we present will shine any less,” he tells Tableware International. “Zieher uses light to create certain ambiances, be it for the classic buffet, the iced beverage bowl or even directly under the wine decanter. Now we’ve added another beautiful facet in the spectrum we provide.
“The other novelty is less shiny but a hand-picked addition to our wine glass series. The series itself doesn´t need more glasses, but you can very well add accessories that will open up new possibilities for the playful wine experience you are about to get from testing wines with VISION!”