Denby has introduced a new home fragrance collection, partnering with Stoneglow to bring five of the company’s most iconic patterns into the world of luxury candles and oil diffusers. Available in both ceramic and tin, the move into the home fragrance market has been inspired by the category’s growth and popularity, matched with Denby’s drive to develop homeware outside of the kitchen
Denby says that “beauty of this collection is that the ceramic items can be re-purposed and enjoyed around the home with a variety of different uses from drinks vessels to plant pots and bud vases. The fragrance selected has been inspired by the individual pattern with a variety of scents from woody notes to floral and fruity scents to set the mood and create the perfect atmosphere within your home, office or living space”.
Each scented candle is hand-finished – the scent and the candle wax are carefully blended and poured by hand.
The ceramic collection includes gift boxed oil diffusers and candles in Denby ceramic patterns: Modus, Statements, Quartz Rose, Halo and Blue Haze, with candle tins also available in these patterns.
For retailers, Denby is producing an in-store plinth to showcase the collection supported with in store POS and premium lifestyle imagery.